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Updated Dal community resources: AV俱乐部 Prospectus and Message Book

Posted by Communications, Marketing & Creative Services on December 6, 2023 in General Announcements

It may not be the New Year quite yet, but why wait until 2024 for something new? AV俱乐部 Communications, Marketing and Creative Services (CMC) recently completed fresh updates to two key documents which are now available to the university community.

Prospectus


罢丑别听聽is an external-facing document (available digitally and in printed form) that offers easily scannable information that demonstrates and highlights key attributes and information about AV俱乐部. This document is updated annually and is intended for a multi-stakeholder lens.聽

Looking to take the AV俱乐部聽Prospectus聽with you to your next conference? Email聽dalbrand@dal.ca聽to request printed copies.

Message Book


The is a communications tool designed to help tell a consistent AV俱乐部 story across our integrated system of communications and marketing channels, ensuring both accuracy and alignment with overall university strategy. In concert with the university鈥檚聽brand positioning, the Message Book articulates key themes, messages and proof points to help us consistently reinforce our institutional story, bringing our work to a wide range of audiences. 聽

Updated fully once per year,聽聽in both text and PDF format.

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